According to many music lovers, Kenwick Cayenne – AKA Redddaz – is destined to become as hot as the red pepper his last name brings to mind.
This Trinidadian American, who has performed at Jersey Carnival, as well as the Soca Monarch competition in Brooklyn, has a unique sound that is wowing crowds in clubs and at parties all over the City. His catchy rhythms are so compelling that even the most exhausted revelers find themselves pulled back onto the dance floor. His eclectic – and often very surprising – blend of musical genres energize his listeners, leaving them wanting more.
Given his background, it’s no surprise that Redddaz wound up in the music industry, an artist with wide-ranging musical taste, not pinned down to any one form. The second son of Trinidadian parents, he was born and raised in Brooklyn where, even as a toddler, he was exposed to a great variety of music.
“My father was a bass player for The Mighty Sparrow, and he still plays in a band till this day,” Redddaz said. “Growing up, there was always music playing in our house – soul, R&B, hip hop, dancehall, reggae, and, of course, lots of soca. Even country music was played, as well as gospel. So you can say a lot of music is floating in my head,” he continued. “That’s why rather than being considered a reggae/soca artist, singer, or rapper, I just call myself an artist. I don’t think music should have any boundaries or limitations. I consider it more of a melting pot.”
Redddaz said, too, that as a child he played the songs he heard on his keyboard and would sing other peoples songs as if they were his own. He enjoyed engaging in MC battles with other kids where they would square off against each other to see who was the best performer.
In the 6th grade, Redddaz began to write his own lyrics. That was the beginning of his learning how to compose and make his own music. Everything he does now is original; he composes his instrumentals with FL Studio and records with Sonar Cakewalk. He co-wrote a song for Beenie Man and works with a couple of other up and coming artists, collaborating on projects and putting his engineering knowledge to good use as a producer as well as a songwriter.
Even though Redddaz was born in the United States, he still considers himself Trinidadian. “You kinda have no choice when you grow up in a Caribbean household,” he stated. “I love my culture from the food, to the music, and especially the people.”
He delights in exploring all aspects of his heritage and finds it a great way to come up with topics for his music. Whether it’s the partying, carnival celebration, what it was like growing up in an urban lifestyle compared to how his parents grew up in Trinidad, the things Redddaz sees and experiences are all fuel for his writing.
As to his advice to other young artists hoping to make it in the music industry, Redddaz said, “Always remember that the love comes first. You have to want it in order to push yourself forward. You can’t expect anyone else to promote you if you’re not willing to promote yourself. In my opinion,” he concluded, “the music game is looking very flavorful right now. It would be nice to see a lot more new faces, but that is determined by how badly people want to make it. Persistence is key.”